Alexander McQueen Launches Signature Fragrance – Find Out the Details

Joanna Elizabeth

/

Published March 5, 2016

/

Updated August 27, 2017

Alexander McQueen Parfum advertising campaign
Alexander McQueen Parfum advertising campaign

Alexander McQueen has debuted a signature fragrance called McQueen Parfum. Inspired by a woman “who blooms in the dark”, the scent features main notes of Sambac Jasmine with tuberose and ylang-ylang. The bottle is made with gold feathers at the crown for an elegant and timeless look. Priced at $395 USD for a 50 ml bottle, it is also a true luxury perfume.

“This is the story of a woman who is luminous by day and seductive by night, the woman who thrives on her own elegance, intelligence, and power. McQueen is her signature scent as her new beauty emerges from the dark, like light breaking through the trees as she comes into her own perfect day,” the official perfume description says.

Alexander McQueen Fragrance

Alexander McQuen Parfum Bottle
Alexander McQuen Parfum

Maartje Verhoef for Alexander McQueen Parfum

Maartje Verhoef for Alexander McQueen Parfum
Maartje Verhoef for Alexander McQueen Parfum

The Alexander McQueen parfum campaign stars model Maartje Verhoef in a dark forest wearing a gown with dark embroideries. Photographed by Paolo Roversi and styled by Camilla Nickerson, the blonde enchants with an undone hairstyle and natural-looking makeup in the dark advertisements.

Maartje Verhoef for Alexander McQueen Parfum
Maartje Verhoef for Alexander McQueen Parfum

Recent Updates

Louis-Vuitton-Holiday-2024

Louis Vuitton’s Holiday 2024 Ad Captures Carousel Dreams

Louis Vuitton’s Holiday 2024 campaign is a celebration of wonder. Set against the mesmerizing backdrop of a carousel, the images ...
DKNY Holiday 2024 Campaign

DKNY’s Holiday 2024 Campaign Has a Snowy Manhattan Scene

DKNY’s Holiday 2024 campaign is a winter wonderland scene, set against the snowy Manhattan skyline. Photographer Christian MacDonald captured the ...
Louboutin-Beauty-Fetiche-Fragance

Lily Aldridge Smolders in Christian Louboutin Fétiche Ad

Christian Louboutin’s seductive world of scents is on full display in its latest Fétiche eau de parfum campaign. Starring the ...
Alaia-Archetypes-Winter-Spring-2025

Alaïa’s Archetypes Campaign Revisits Timeless Styles

Alaïa kickstarts the winter-spring 2025 season with its mesmerizing Archetypes campaign, an ode to the brand’s iconic silhouettes. The visuals, ...
For-Love-Lemons-Holiday-2024-Lingerie

Devon Lee Carlson Wows in For Love & Lemons’ Holiday Lingerie

For Love & Lemons just dropped its Holiday 2024 lingerie collection, and it’s a winter wonderland of festive fashion. The ...
Donna-Karan-Winter-2024

Donna Karan’s Winter 2024 Campaign Is Dripping in Elegance

Donna Karan kicks off the season in style, unveiling its winter 2024 and pre-spring 2025 collections with a sleek campaign ...