Donatella Versace Stars in Givenchy Fall 2015 Campaign, “Believes in Breaking Rules”

Joanna Elizabeth

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Published June 24, 2015

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Updated June 14, 2017

Donatella Versace for Givenchy fall-winter 2015 advertising campaign
Donatella Versace for Givenchy fall-winter 2015 advertising campaign

When the news was revealed that Donatella Versace would star in Givenchy’s fall campaign, it came as a bit of a surprise. Now, the designer took to the official Versace Instagram to explain why she posed for a competing brand’s advertisements. “I believe in breaking rules. Riccardo Tisci is extremely talented and above all my dear friend,” Donatella writes. “We are family. I want to get rid of the old system, work together, support each other and make fashion a true global community.”

Related: Donatella Versace Fires Back at Armani Over Gianni Comments

Givenchy fall 2015 campaign featuring Mariacarla Boscono, Candice Swanepoel, Frankie Rayder, Greta Varlese, Isis Bataglia and Stella Lucia Deopito
Givenchy fall 2015 campaign featuring Mariacarla Boscono, Candice Swanepoel, Frankie Rayder, Greta Varlese, Isis Bataglia and Stella Lucia Deopito

The campaign also stars models Mariacarla Boscono, Candice Swanepoel, Frankie Rayder, Greta Varlese, Isis Bataglia and Stella Lucia Deopito photographed by Mert & Marcus.


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