Posted by Joanna on January 16, 2012 in 2012, Alexei Hay, Campaign, Freja Beha Erichsen, Hugo Boss, Spring, Spring 2012

Slick Freja – Freja Beha Erichsen nabs the spring 2012 campaign from Hugo by Hugo Boss, lensed by Alexei Hay. Freja joins Sean O’Pry in the black and white images where she sports minimal silhouettes and razor-sharp stripes. Slicked back hair and understated makeup bring a contemporary finish to the pared down portraits.









