Keira Knightley Stars in Chanel Coco Rouge Lipstick Campaign

After serving as the face of its Coco Mademoiselle fragrance for several years, actress Keira Knightley takes on a new role for French fashion house Chanel as the face of its Coco Rouge line of lipstick. The lipstick shades range from vibrant reds to deep burgundies.

In her recent ELLE UK feature, Keira talked about lipstick with the magazine, saying, “Lipstick is an armor to the world. My mum had a thing when we were growing up, if she’d had a s**t day or if something had gone wrong, she’d put her red lipstick on. I still abide by that. If you’re doing something hard, a really vibrant color is a good thing. Lips are the easiest thing to put color on.”