Latest H&M News

Ava Smith for H&M Fall 2012 Lookbook

Power of Dress – Ava Smith models the new fall collection from fast fashion retailer H&M. The autumn outing is very fashion forward featuring a mix of sculpted shoulders, sequined patterns, abstract prints and sporty caps. A dark palette of plum, inky black, ash ...

Isabeli Fontana for H&M Beach Sensation Summer 2012 Campaign

Brazilian Sensation – Isabeli Fontana smolders as the face of H&M’s “Beach Sensation” campaign featuring red-hot swimwear just in time for the summer season. Hitting the beach, Isabeli soaks up the sun and poses in the sand while wearing tropical ...

Constance Jablonski, Edita Vilkeviciute, Toni Garrn & Karmen Pedaru for H&M Conscious Campaign by Terry Richardson

Garden of Delights – H&M taps top models Constance Jablonski, Edita Vilkeviciute, Toni Garrn and Karmen Pedaru as the faces of its spring 2012 Conscious Collection–a line made of environmentally friendly materials. Photographed by Terry Richardson with styling ...

Sponsored Post: Film | Edita Vilkeviciute, Toni Garrn & Karmen Pedaru for H&M Conscious Collection

Conscious Allure – H&M enlists top models Edita Vilkeviciute, Toni Garrn and Karmen Pedaru for a recent promo film featuring the fast fashion retailer’s spring “Conscious Collection”. In the video, the trio works it from head to toe in sustainable ...

Jessica Hart for H&M Trend Update by Oscar Falk

Light and Flirty Spring – Jessica Hart is the latest model to front H&M’s Trend Update style book. This time, the Australian beauty poses for Oscar Falk’s lens in spring pleats, pastel hues and peekaboo cutouts with art direction by Mikael Kangas. ...
daria

Film | Daria Werbowy for H&M Spring 2012

Daria x H&M – Daria Werbowy shows off her best moves for a promotional video featuring H&M’s spring 2012 collection. Pastel prints and easy breezy silhouettes dominate the new season with an elegant flair.