Latest Hugo Boss News

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Jac Jagaciak Cruises for Hugo Boss Orange’s Spring 2013 Campaign by Dan Martensen

boss-orange5 Cruising with Orange – Jac Jagaciak fronts the spring 2013 campaign from Hugo Boss Orange. Joined by male model Mathias Lauridsen, the Polish beauty takes a drive in the season’s colorful, geometric-inspired prints. Dan Martensen photographs the pair’s ...
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Edita Vilkeviciute, Liu Wen and Toni Garrn Go to The Hamptons for Hugo Boss Black’s Spring 2013 Campaign by Mikael Jansson

black_women_campaign_01_overview_08 Hamptons Babes – Edita Vilkeviciute, Liu Wen and Toni Garrn star in the spring-summer 2013 campaign for Hugo Boss Black. Photographed by Mikael Jansson, the trio takes to the Hamptons for a relaxing outing of tropical prints, elegant ...
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Karmen Pedaru Lands the Hugo by Hugo Boss Spring 2013 Campaign

Boss Woman – Karmen Pedaru fronts the spring 2013 campaign from Hugo by Hugo Boss. Joined by Sean O’pry, the Estonian beauty shows off a platinum blonde coif in sleek and modern silhouettes for the season.

Toni Garrn Looks Sharp in Hugo Boss Black’s Winter 2012 Campaign by Hunter & Gatti

Through the Haze – Hugo Boss taps Toni Garrn for its Black line’s winter 2012 campaign, lensed by Hunter & Gatti. The German stunner poses alongside RJ Rogenski for an outing of elegant dresses, sharp suiting and crisp separates styled by Juan Cebrian. Luminous ...

Freja Beha Erichsen is Minimal Glam for Hugo by Hugo Boss’ Fall 2012 Campaign

Hugo Girl – Freja Beha Erichsen returns for another season as the face of Hugo by Hugo Boss’ fall 2012 campaign, lensed by Alexei Hay. Wearing the brand’s minimally sleek designs, Freja is elegantly stoic with a boyish hairdo and feminine makeup.

Hilary Rhoda is Pure Elegance for Hugo Boss Black’s Fall 2012 Campaign by Mario Sorrenti

Black Elegance – Hugo Boss enlists Mario Sorrenti to capture the fall 2012 campaign for the brand’s Black label. Alongside a cast of male models, Hilary Rhoda is stunning in the women’s collection, donning sleek coats and dresses in the picturesque setting ...