Posted 1 year, 4 months ago. on December 26, 2010 by Joanna

Not too soon after taking a look at the campaign, here is a look at JOOP!’s spring 2011 collection in lookbook format. Worn by Cato Van Ee, the German label offers a mix of casual and elegant ensembles. Topped off with light outerwear and colorful staples, the new season is like a breath of fresh air.
Posted 1 year, 5 months ago. on December 22, 2010 by Joanna

Toni Garrn brings some sex appeal to the spring 2011 campaign from JOOP! Starring alongside the handsome Mathias Lauridsen, Toni smolders in the German label’s sophisticated designs.
Posted 1 year, 9 months ago. on July 29, 2010 by Joanna

This campaign season, it seems that label’s are loving sexy couples!. First there was Louise and Tony, then there was Izabel and Nicholas, and now there’s Iselin Steiro and Patrick Petitjean for Joop!’s latest advertisements. Shot by Glen Luchford, the handsome pair is all elegance and class in the German label’s sleek clothing.
Posted 2 years, 6 months ago. on November 15, 2009 by Joanna

The spring 2010 lookbook for Joop! Jeans is almost as relaxed and laid-back as the collection itself with its intimate setting and casual style. Shot by Fergus Padel and directed by Isabelle Thiry, the series captures model Alek Alexeyeva in several distinct looks.
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