McQ by Alexander McQueen’s Spring 2013 Campaign Takes on Fetish Style with Manon Leloup

Posted by · Jan 22nd, 2013 · 2013, Alexander McQueen, Campaign, David Sims, Spring, Spring 2013 ·

McQ Fetish – McQ by Alexander McQueen is the latest brand to take on fetish-inspired style; case and point with its spring 2013 campaign. The black and white images star French up and comer Manon Leloup. Wearing a fishnet mask, the brunette poses for David Sims in McQ’s form-fitting corsets, leather gloves and pleated skirts. Male model Matt Bell fronts the menswear campaign where he also dons a mask made of plastic.







  • Svenja_Pitz

    I like the first picture; I’m not sure about the other ones…

  • Filly

    The models wide teethy smile behind the fishnet mask just looks creepy.

  • Sophie

    They could have gone so much farther with this concept, the plastic masks could have been used differently to bring more grit to the campaign. 
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  • Amanda Lu

    love mcqueen!