Gigi & Bella Hadid Pose for the Paparazzi in Moschino’s Spring 2017 Ads

Joanna Elizabeth

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Published January 5, 2017

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Updated May 9, 2017

Bella Hadid stars in Moschino's spring-summer 2017 campaign
Bella Hadid stars in Moschino’s spring-summer 2017 campaign

It’s a sister act for Moschino’s spring-summer 2017 campaign. Designer Jeremy Scott tapped models and sisters Gigi and Bella Hadid for the advertisements. Steven Meisel captured the pair in paparazzi themed shots. “I was inspired by images of paparazzi photos, especially when it’s gangs of them at once,” Scott told WWD. “At the same time, Gigi had her own incident with the paparazzi in Milan, that added a layer of art imitating life to the concept.”

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In one shot, Gigi wears a paper doll-inspired blue gown complete with tabs. And in another, Bella sports a knit two-piece alongside a zippered bag. Carlyne Cerf De Dudzeele styled the shoot with Guido Palau on hair and Pat McGrath on makeup.

Moschino Spring/Summer 2017 Campaign

Gigi Hadid stars in Moschino's spring-summer 2017 campaign
Gigi Hadid stars in Moschino’s spring-summer 2017 campaign
Steven Meisel photographs Gigi Hadid for Moschino's spring 2017 campaign
Steven Meisel photographs Gigi Hadid for Moschino’s spring 2017 campaign
Snapped by paparazzi, Bella Hadid appears in Moschino's spring 2017 campaign
Snapped by paparazzi, Bella Hadid appears in Moschino’s spring 2017 campaign

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