Sky Ferreira Smolders in Vigoss’ Fall 2012 Campaign by Mario Sorrenti

Denim Star – Denim label Vigoss taps pop singer Sky Ferreira for its fall 2012 campaign. Mario Sorrenti captured the blonde beauty laying on a motorcycle in a simple tee and Vigoss’ signature jeans with styling by Melanie Ward. “For Vigoss I wanted to create a campaign that got noticed,” says the campaign’s creative director, Alex Wiederin. / Hair by Bob Racine, Makeup by Frank B