Ginta Lapina for Sportmax Spring 2011 Campaign

Posted by · Dec 29th, 2010 · 2011, Campaign, Ginta Lapina, Sportmax, Spring, Spring 2011 ·

Ginta Lapina returns for her second consecutive season as the face of Sportmax by Max Mara. In front of a crisp white background, Ginta dons the label’s colorful yet playful ensembles with cool patterns and youthful shapes.








  • purpledinosaurxo

    this campaign is horrible :( last seasons was so much better. Its not Ginta’s fault (she is amazing) but the people behind it

    Check out my blog- THANK YOU :)
    http://purpledinosaurxo.blogspot.com/

  • http://whycantmybestfriendbeme.blogspot.com/ Anita Siraki

    i’m in love with that black bow dress
    http://whycantmybestfriendbeme.blogspot.com/

  • http://like-a-ghost.tumblr.com maddie

    This sucks tbh. I’m not a huge Sportmax fan in the first place but between the makeup and the fact her face never changes…gonna have to give this two thumbs down.

  • Citogene

    The campaign is just not selling…but the perforated dress and pants are marvelous

    http://cito-gene.blogspot.com/

  • caro

    to be honest, i don’t know why it didn’t hit me before, but it basically reminds me of ginta in the miu miu campaign, which i didn’t like at the time and frankly still don’t.

  • caro

    to be honest, i don’t know why it didn’t hit me before, but it basically reminds me of ginta in the miu miu campaign, which i didn’t like at the time and frankly still don’t.

    • caro

      (which isn’t to say i don’t like ginta – i love ginta – i just hate the styling in that – and this – campaign)

    • caro

      (which isn’t to say i don’t like ginta – i love ginta – i just hate the styling in that – and this – campaign)

  • http://iiiinspired.blogspot.com/ szucs

    last summer’s sportmax ads were so much more artful… mostly because of the chlothes, i guess.
    i love the red scarf dress tho, that’s amazin.

    xo

    agnes

    http://iiiinspired.blogspot.com/
    http://agnesszucs.blogspot.com/

  • last_high

    God, this is almost as bad as Anna S. shoot in Russian Tatler, hello photoshopped unrecognisable nose. I’m not a fan of Ginta, but this could be a generic US Vogue spread if background colour was beige.

  • last_high

    God, this is almost as bad as Anna S. shoot in Russian Tatler, hello photoshopped unrecognisable nose. I’m not a fan of Ginta, but this could be a generic US Vogue spread if background colour was beige.

  • ak

    It’s selling for me though.

  • rose.

    I like it. sharp, clean and eye catching.

  • Miller-crazy-boy

    it just let me thinking of Miu Miu…