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Frida Gustavsson for H&M Winter 2011 by Andreas Sjödin

· Aug 5th, 2011
Bright Winter – Frida Gustavsson is sleek and chic for the winter lookbook from fashion retailer H&M. Lensed by Andreas Sjödin, Frida dons a wardrobe of boxy jackets, vibrant color blocking and simple knits for an easy, modern look.
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H&M Divided Fall 2011 Campaign | Tati Cotliar, Milou Van Groesen & Kori Richardson by Richard Bush

· Jul 15th, 2011
Divided Unity – Models Tati Cotliar, Milou Van Groesen and Kori Richardson show off their commercial side in H&M Divided’s fall 2011 campaign. Photographed by Richard Bush and styled by Sarah Richardson, the large group sports color blocking to the max with ...
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Karlie Kloss for H&M Fall 2011 Lookbook

· May 23rd, 2011
Dark Autumn – Karlie Kloss takes a turn to the dark side for H&M’s fall 2011 lookbook which features grunge and goth undertones. Layering up in knitted sweaters, dramatic trenches and bold pops of color–Karlie brings her all American appeal to the ...
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Natasha Poly, Edita Vilkeviciute & Others for H&M Summer 2011 Campaign

· May 18th, 2011
H&M’s Endless Summer – Following up its sexy swimwear campaign, H&M recently released images from the summer mainline campaign featuring some of our favorite models including Anna de Rijk, Edita Vilkeviciute, Filippa Hamilton, Frida Gustavsson and Natasha ...
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Edita Vilkeviciute & Frida Gustavsson for H&M Swimwear 2011 Campaign

· May 5th, 2011
Splish Splash – The latest campaign from H&M splashes into view with its swimwear advertisements starring Edita Vilkeviciute, Frida Gustavsson and Filippa Hamilton. Taking to the beach in colorful looks styled by Robert Rydberg, the trio teams up with male models ...
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H&M by Night Collection

· Apr 24th, 2011
By Night – Emma Maclaren is all smiles for H&M’s by Night Collection. Featuring a range of feminine dresses and delicate detailing, summer comes early with tropical prints, lightweight shapes and bright colors.
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