Dior’s cruise 2022 campaign is set at a Greek temple, taking inspiration from the runway collection featuring Grecian-inspired designs. Artistic director Maria Grazia Chiuri reimagined the goddess tunic for many of the pieces. Photographed by Julia Hetta, models Selena Forrest, Steinberg, Maryel Uchida, and Chai Maximus appear in a series of sepia-toned images.
With art direction by Fabien Baron, the advertisements also include a short film set to the haunting tunes of Ioanna Gika. The photos not only feature draped gowns but also updated Bar Jackets, chunky sneakers, and graphic prints. Elin Svahn works on styling for the shoot with hair by Guido Palau and Peter Philips on makeup.
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“Designed by Maria Grazia Chiuri, the Dior Cruise 2022 collection celebrates the eternal beauty of Greece. The silhouettes adopt a resolutely contemporary sportswear style, cuts are loose and supple, and motifs dare to mix and match boldly. An enchanting modern mythology combining past and present,” Dior shares.