Marc Jacobs introduces Daisy Eau So Intense Eau de parfum with a new campaign featuring supermodel Kaia Gerber. A face of the signature fragrance since 2017, the brunette poses for photographer Alasdair McLellan. Captured outdoors, Kaia wears a glittery knit with an embellished skirt featuring feathers.
She dons a Daisy crown on her head while smiling and holding the bottle. Coincidently, the brunette recently did a table read as Daisy Buchanan from The Great Gatsby for amfAR. Katie Grand works on creative direction and styling on the shoot. For beauty, James Pecis works on her mussed updo with flawless makeup by Diane Kendal.
Related: Kaia Gerber Charms in Marc Jacobs Daisy Fragrance Ad
Described as a fruity floral, the scent features key notes of honey, moss, and strawberry. There are also hints of pear, rosebud, soft vanilla, and green moss.