Lana del Rey Keeps it Sweet for H&M’s Fall 2012 Campaign by Inez & Vinoodh

Joanna Elizabeth

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Published August 16, 2012

Sweet Autumn – Singer Lana del Rey nabs her first major fashion campaign after being named the face of H&M’s fall-winter collection. Photographers Inez van Lamsweerde and Vinoodh Matadin captured del Rey in the collection’s best looks ranging from a pink angora blend sweater to printed leggings and a tweed biker jacket. Lana will also appear in the upcoming winter advertisements for H&M.









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