Gucci eyewear’s fall-winter 2024 campaign is all about accessories and makes a statement. Top models Liya Kebede, Abbey Lee Kershaw, and He Cong stand out in polished studio portraits lensed by the renowned Mario Sorrenti.
Gucci Eyewear Fall/Winter 2024 Campaign
The focus is on sleek silhouettes, with optical and sunglass frames that exude sophistication. At the heart of the campaign is the iconic Gucci interlocking logo, decorated in gold-tone hardware that demands attention.
But it’s not just about the logo. The fashion accessories are a lesson in design. From bold squares to slim rectangles, the shapes are varied and eye-catching. Classic white and black frames make a timeless statement, while a tortoiseshell print adds a touch of vintage glamour.
Creative director Sabato De Sarno’s vision for eyewear focuses on simplicity and elevation. The pieces are not about flashy designs or over-the-top embellishments. Instead, it’s focused on creating understated and luxurious pieces.
Stylist Suzanne Koller brings this vision further, pairing the eyewear with embellished tanks and relaxed jackets that add a hint of effortless cool.