adidas Sportswear’s latest outerwear powerhouse is the MYSHELTER Down Parka. The campaign stars brand ambassador Hoyeon, who bundles up in the eye-catching powder pink design. Made for the winter 2024 season, it’s the ultimate design.
adidas Sportswear Myshelter Down Parka Campaign
Dressed in an all-black ensemble, Hoyeon showcases the versatility of the puffer parka, perfect for layering on-the-go. The Korean model-actress captivates in each shot. But what really sets the MYSHELTER apart is its tech-savvy features.
Boasting an impressive 80/20 downfill and a Durable Water Repellent finish, this parka is built for both city commutes and outdoor adventures. To keep you warm and toasty, it comes equipped with a fleece-lined hood and hand-warmer pockets.
And with 360-degree reflectivity, you’ll be visible from every angle, no matter the conditions. adidas Sportswear’s new MYSHELTER collection is out now, on the adidas website, in stores, and in the adidas app.
