Emma Corrin brings vintage vibes to Miu Miu’s Holiday 2024 Upcycled collection. The actor shines in vintage postcard-inspired visuals, lensed by photographer Lengua. This campaign marks the fifth iteration of Miu Miu’s innovative Upcycled collection, championing sustainability and circular design.
Miu Miu Upcycled 2024 Holiday Campaign
A fusion of past and present, Emma strikes a pose in upcycled leather creations, retro kilts from the 50s to the 70s, and unique archival yarn pieces, all styled by Lotta Volkova.
Delicate embroidery adorns black Chantilly lace, adding an elegance to the overall aesthetic. Meanwhile, for accessories, the Miu Miu brand ambassador shows off kitten heels and mules with decorated handbags.
The Italian brand takes sustainability a step further by partnering with the Aura Blockchain Consortium. This cutting-edge collaboration ensures complete transparency and lifecycle tracking through blockchain verification.