See Even More Photos of Willow Smith’s Chanel Eyewear Campaign

Joanna Elizabeth

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Published August 25, 2016

Willow Smith stars in her debut Chanel campaign for the brand's fall-winter 2016 eyewear campaign
Willow Smith stars in her debut Chanel campaign for the brand’s fall-winter 2016 eyewear campaign

After seeing a preview of the shoot in July, Chanel has finally released a full look at Willow Smith’s eyewear campaign for Chanel. Karl Lagerfeld shot the 15-year-old starlet for the French brand’s fall-winter 2016 optical and sunglass range. The advertisements focus on three themes–Vintage, Urban Chic and Chanel Coco Chain. Willow poses in black and white wearing her signature braids and layers of jewelry.

Chanel Eyewear Fall/Winter 2016 Campaign

Karl Lagerfeld photographed Willow Smith for Chanel's fall eyewear campaign
Karl Lagerfeld photographed Willow Smith for Chanel’s fall eyewear campaign
Willow Smith brings her signature eclectic style to Chanel's fall 2016 eyewear campaign
Willow Smith brings her signature eclectic style to Chanel’s fall 2016 eyewear campaign
Willow Smith wears optical frames from Chanel Eyewear's fall collection
Willow Smith wears optical frames from Chanel Eyewear’s fall collection
Willow Smith wears braids in Chanel Eyewear's fall 2016 advertising campaign
Willow Smith wears braids in Chanel Eyewear’s fall 2016 advertising campaign

Willow Smith – Chanel Eyewear – Behind the Scenes

Willow Smith behind the scenes at Chanel Eyewear shoot
Willow Smith behind the scenes at Chanel Eyewear shoot
Willow Smith takes a selfie with Chanel creative director Karl Lagerfeld
Willow Smith takes a selfie with Chanel creative director Karl Lagerfeld
Willow Smith wears oversized sunglasses behind the scenes at Chanel Eyewear campaign
Willow Smith wears oversized sunglasses behind the scenes at Chanel Eyewear campaign
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