Stella McCartney Heads to the Beach for Spring 2018 Campaign

Joanna Elizabeth

/

Published January 18, 2018

Karly Loyce and Sophie Rask star in Stella McCartney's spring-summer 2018 campaign
Karly Loyce and Sophie Rask star in Stella McCartney’s spring-summer 2018 campaign

Stella McCartney travels to the shores of Italy’s Sardinia island for its spring-summer 2018 campaign. Photographed by Johnny Dufort, the images star models Sophie Rask and Karly Loyce. The girls pose in sand and water for the sunny shots. For spring, McCartney spotlights poplin dresses, the ‘Icy Ice’ sunglasses and ‘Stella Star’ bag. Exploring humanity’s relationship with water, the print campaign as well as a short film focuses on serene and tranquil qualities.

Related: Stella McCartney Sets Fall 2017 Campaign in A Landfill

Stella McCartney Spring/Summer 2018 Campaign

Sophie Rask wears Icy Ice sunglasses in Stella McCartney's spring-summer 2018 campaign
Sophie Rask wears ‘Icy Ice’ sunglasses in Stella McCartney’s spring-summer 2018 campaign
Model Sophie Rask takes a dip in Stella McCartney's spring-summer 2018 campaign
Model Sophie Rask takes a dip in Stella McCartney’s spring-summer 2018 campaign
An image from Stella McCartney's spring 2018 advertising campaign
An image from Stella McCartney’s spring 2018 advertising campaign


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