Cara Delevingne Gets Whimsical for Amazon Luxury Stores

Joanna Elizabeth

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Published September 17, 2020

Cara Delevingne stars in Amazon's Luxury Stores campaign.
Cara Delevingne stars in Amazon’s Luxury Stores campaign.

Amazon unveils Luxury Stores, a platform to shop high fashion designers. For its debut campaign, it features model and actress Cara Delevingne. Luxury Stores teams with Oscar de la Renta for images and a short film. Pictures shot by Angelo Sgambati include fantastical backdrops, including oversized flowers, vibrant shades, and checkered prints. Cara shines wearing ladylike dresses as well as oversized bows styled by Jason Bolden.

Related: Cara Delevingne Poses for Dior ‘Lucky Charms’ Jewelry Campaign

Currently, you can shop this luxury platform using the Amazon app. “Discover the Pre-Fall and Fall ’20 collections, which arrive with luxe trimmings, floral appliquĂ©s, and crystal embellishments, bringing a sense of enchantment to everyday favorites,” Amazon writes.

Amazon Luxury Stores Campaign

Model and actress Cara Delevingne wears Oscar de la Renta for Amazon Luxury Stores campaign.
Model and actress Cara Delevingne wears Oscar de la Renta for Amazon’s Luxury Stores campaign.
Amazon's Luxury Stores unveils its debut campaign featuring Oscar de la Renta designs.
Amazon’s Luxury Stores unveils its debut campaign featuring Oscar de la Renta designs.
Surrounded by nature, Cara Delevingne fronts Amazon Luxury Stores campaign.
Surrounded by nature, Cara Delevingne fronts Amazon Luxury Stores campaign.

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