This year, H&M is stepping up its beauty line with new products. Celebrating its fall range, the Swedish retailer has launched these new promotional images featuring top models Arlenis Sosa and Hana Jirickova. The girls take on autumn trends including bold, plum-colored lips, smokey eyes and red lipstick shades for the shoot. Check out more autumn beauty inspiration from H&M below.
Related: Get a Preview of H&M’s Balmain Collaboration