Balenciaga’s Le City bag continues its reign in the fashion world with a striking new campaign featuring brand ambassador Nicole Kidman, supermodel Kate Moss, and rising star Amelia Gray.
Captured by renowned photographer Mario Sorrenti, the campaign showcases the elegant construction and versatile style of the Le City. Originally launched in 2001, the handbag brand updated the style for 2024, featuring a meticulous 25-panel construction with reinforced corners and small metal buckles.
Known for her bold fashion choices, Kate Moss pairs the black Le City bag with a striking animal print coat, showcasing the bag’s ability to complement a wide range of styles.
Balenciaga Le City Bag 2024 Campaign
Set against a neutral grey backdrop, the studio images highlight the bag’s sleek silhouette and practical features, including multiple interior and exterior pockets. Previously, the brand spotlighted its Crush and Rodeo styles.
Nicole Kidman, wearing an all-black hooded ensemble, illustrates the bag’s versatility. The glossy finish of the Le City bag adds a touch of elegance to her edgy outfit.
Amelia Gray brings a fresh perspective to the campaign, sporting a white version of the Le City bag. Her minimalist look draws attention to the bag’s clean lines. Balenciaga’s updated Le City bag for 2024 remains true to its roots while incorporating modern enhancements.