For Love & Lemons unveils its Valentine’s Day 2024 lingerie collection, modeled by the incomparable Barbara Palvin. Steeped in the hues of love and captured through the lens of Carin Backoff, the collection offers romantic looks.
She easily transitions between lingerie types, ranging from delicate floral print slip dresses, which speak to the softness of spring’s touch, to the bold statement of lace-adorned underwire bras, which frame the passion narrative.
Barbara Palvin in For Love & Lemons 2024 Photoshoot
The choice of colors spotlights evocative pinks, pristine whites, and resolute reds to go with the Valentine’s Day theme. Barbara Palvin, fresh from her captivating appearance in the Emporio Armani spring ads, shows a different side in For Love & Lemons’ designs.
The accessories curated by Ashley Glorioso bring an eclectic edge to the lingerie pieces’ inherent femininity. Sheer stockings and red gloves mingle with the unexpected twist of a pink cowboy hat and the theatrical flair of oversized bows, creating a retro-chic aesthetic.
The collection’s highlights include the Cordelia, Naima, and Velma styles. Each tells its own story, whether through the whisper of lace or the structured support of an underwire. These pieces are designed not just to be worn but to be experienced.
The campaign’s beauty aspect is handled by Owen Gould and Lottie. Thanks to Gould’s work, Barbara’s long brown hair falls in effortless waves, while Lottie’s makeup application ensures a natural yet polished finish.