
For the spring-summer 2018 season, we take a look at the latest beauty advertisements from around the globe. To start with, we focus on Biotherm’s Aquasource campaign. Starring brand ambassador Candice Swanepoel, the image features the blonde taking a dip against crystal blue waters. Juicy Couture also unveils a new version of its ‘Viva La Juicy’ scent with Viva La Juicy Soiree. Model Grace Hartzel fronts the campaign which showcases a paint splattered backdrop.
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Next, Doutzen Kroes shows off a killer eyebrow look as the face of L’Oreal Paris‘ ‘Brow Stylist’ pencil. Givenchy also unveils its latest ‘Le Rouge Liquide’ lipstick campaign starring Blanca Padilla. The Spanish model wears a bold red lipstick shade. Finally, we take a look at YSL Beauty’s ‘Volume Effet Faux Cils’ mascara campaign. Photographed in black and white, Edie Campbell looks glam with pumped up lashes.
2018 Beauty Campaigns



