Bella Hadid’s New Dior Campaign Takes Us Backstage

Joanna Elizabeth

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Published June 7, 2018

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Updated March 17, 2022

Bella Hadid stars in Dior Backstage beauty campaign
Bella Hadid stars in Dior Backstage beauty campaign

Bella Hadid continues as the face of Dior Makeup for a brand new line. Called ‘Dior Backstage’, the collection features 40 foundation shades, highlighters, a contour palette and lip palette. In the new campaign, Bella joins Chu Wong, Ruth Bell and Manuela Sanchez for a diverse lineup. The girls pose in feminine fashions designed by creative director Maria Grazia Chiuri. In addition, the models wear radiant makeup looks from Peter Philips.

Like her famous sister, Bella Hadid understands that stepping out in style is a must in the spotlight as much as they are. Part of getting prepped and polished for the day is making sure you spritz on a bit of your favorite Christian Dior perfume before you walk out the door too.

Of course, another aspect that makes investing in designer fragrance and beauty products worth it is the campaign’s missions and intentions. This collection’s refreshing and inspiring element is its inclusivity, with over forty skin shades and options for people of all nationalities. Diversity was an essential part of casting the models for the campaign.

Related: Bella Hadid Enchants in Haute Couture for Harper’s Bazaar

Campaign: Bella Hadid for Dior Backstage Makeup

Manuela Sanchez and Bella Hadid front Dior Backstage makeup campaign
Manuela Sanchez and Bella Hadid front Dior Backstage makeup campaign
Supermodel Bella Hadid fronts Dior Backstage beauty campaign
Supermodel Bella Hadid fronts Dior Backstage beauty campaign
Bella Hadid joins Ruth Bell, Chu Wong and Manuela Sanchez for Dior Backstage campaign
Bella Hadid joins Ruth Bell, Chu Wong and Manuela Sanchez for Dior Backstage campaign
Ready for her closeup, Bella Hadid poses for Dior Backstage campaign
Ready for her closeup, Bella Hadid poses for Dior Backstage campaign
Dior Backstage taps Bella Hadid, Chu Wong, Manuela Sanchez and Ruth Bell for beauty campaign
Dior Backstage taps Bella Hadid, Chu Wong, Manuela Sanchez and Ruth Bell for beauty campaign

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