H&M will have you excited for the new season with the launch of its spring-summer 2017 campaign. Shot outdoors by Mikael Jansson, the sun-drenched images …
H&M Loves Coachella is back for 2017 with a brand new campaign starring alternative pop band, The Atomics. The group stars the Smith Siblings including …
H&M just launched its spring-summer 2017 Studio Collection featuring cotton dresses. The new season spotlights ruffled trims, billowing shapes and leather shoes. Model Iselin Steiro …
Hailey Baldwin lands another campaign for H&M as the face of H&M’s Denim Days campaign. The 20-year-old previously appeared in the brand’s Coachella campaign last …
Recommitting to sustainable practices, H&M’s Conscious Exclusive line pushes forward for 2017. The Swedish fashion brand tapped Natalia Vodianova to front the new collection. In …
Be prepared for the season change with H&M’s Divided line. The fashion giant has unveiled six spring must-have pieces in a trend guide starring Frida …
