Liu Wen Rocks Ox Style in Burberry Chinese New Year Campaign

Joanna Elizabeth

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Published December 31, 2020

Liu Wen stars in Burberry Chinese New Year 2021 campaign.
Liu Wen stars in Burberry Chinese New Year 2021 campaign.

Burberry celebrates the Year of the Ox with its Chinese New Year 2021 campaign. Starring models Liu Wen and Wang Xiangguo, images photographed by Feng Li focus on limited-edition designs. Audrey Hu styles a mix of bold plaid prints, subtle ox illustrations, and horn-adorned baseball caps. The Pocket bag gets updated with a yellow, black, red, and white color palette. Photographed outdoors, Isaac Yu works on hair with makeup by Anna Hu. “In 2008, I attended a runway casting and opened a huge door of opportunity: my first ever international fashion show, with the team @burberry. This year, we have a special reunion through this Chinese New Year campaign, which pays homage to mother nature,” Liu writes about the project on Instagram.

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Burberry Chinese New Year 2021 Campaign

Liu Wen and Wang Xiangguo front Burberry Chinese New Year 2021 campaign.
Liu Wen and Wang Xiangguo front Burberry Chinese New Year 2021 campaign.
Burberry unveils Chinese New Year 2021 campaign.
Burberry unveils Chinese New Year 2021 campaign.
Focusing on an exclusive Year of the Ox print, Burberry launches Chinese New Year 2021 collection.
Focusing on an exclusive Year of the Ox print, Burberry launches Chinese New Year 2021 collection.
An image from Burberry's Chinese New Year 2021 advertising campaign.
An image from Burberry’s Chinese New Year 2021 advertising campaign.
Liu Wen wears red sunglasses in Burberry Chinese New Year 2021 campaign.
Liu Wen wears red sunglasses in Burberry Chinese New Year 2021 campaign.

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