Lily Collins, Willow Smith Dazzle in Cartier Love is All Campaign

Joanna Elizabeth

/

Published November 21, 2021

Mariacarla Boscono stars in Cartier Love is All campaign.
Mariacarla Boscono stars in Cartier Love is All campaign.

LOVE IS ALL, a campaign full of images and video, is presented by Cartier. It embodies the vision of a Maison that celebrates universal and timeless love and seeks to share it with joy and generosity. LOVE IS ALL was shot in Paris, Los Angeles, and Shanghai and is a tribute to family in all its manifestations.

A star-studded cast includes Ella Balinska, Mariacarla Boscono, Khatia Buniatishvili, Lily Collins, Willow Smith, and Maisie Williams. Through this joyful hymn, these unique characters build on each other’s creativity and energy, demonstrating the importance of cultural and artistic diversity to the vitality of a Maison like Cartier.

Related: Lily Collins Shines in Cartier Clash [Un]limited Campaign

This film, directed by young British director and fashion photographer Charlotte Wales, highlights what is vital to Cartier: the conviction that relationships strengthen our talents. Unconditional love for the arts and culture from a Maison that recognizes thinking outside the box, challenge limits, and conquer hurdles to live our lives or free our hearts.

https://youtu.be/GH9fT1jlJPU
Will Smith flashes a smile in Cartier Love is All campaign.
Will Smith flashes a smile in Cartier Love is All campaign.
Lily Collins poses for Cartier Love is All campaign.
Lily Collins poses for Cartier Love is All campaign.
Ella Balinska stars in Cartier Love is All campaign.
Ella Balinska stars in Cartier Love is All campaign.
Maisie Williams poses for Cartier Love is All campaign.
Maisie Williams poses for Cartier Love is All campaign.
Khatia Buniatishvili fronts Cartier Love is All campaign.
Khatia Buniatishvili fronts Cartier Love is All campaign.

Recent Updates

Olivia-Rodrigo-Lancome-LAbsolu-Rouge

Olivia Rodrigo & Lancôme Deliver the Ultimate Matte Lip

Olivia Rodrigo, the chart-topping pop star, takes center stage in Lancôme’s latest ad for its L’Absolu Rouge Drama Matte lipstick ...
Dior-Lip-Addict-Glow-2025-Ad

Jisoo, Anya Taylor-Joy & Willow Shine in New Dior Addict Ad

Dior is shining bright with its latest Dior Addict Lip Glow campaign. It stars three global icons: K-pop sensation Jisoo, ...
Perfect-Moment-Winter-2024

Perfect Moment Winter 2024: The Skiwear of Your Dreams

Perfect Moment’s winter 2024 collection spotlights high-performance skiwear and fashion-forward style. The campaign features vibrant imagery full of snow. It ...
Gwyneth-Paltrow-Saint-Laurent-Spring-2025

Gwyneth Paltrow Headlines Saint Laurent Spring 2025 Ad

Gwyneth Paltrow brings understated elegance as the new face of Saint Laurent's spring 2025 campaign. Shot by renowned photographer David ...
Balmain-Hair-1974-Campaign2

Balmain Hair Brings Back Vintage Glam Styles

Balmain Hair's new campaign is a striking homage to the brand’s 50-year legacy. Called 1974, the images star Eniko Mihalik ...
Carolina-Herrera-Good-Girl-Blush-Elixir

Karlie Kloss Stuns in Carolina Herrera’s Blush Elixir Ad

Carolina Herrera has introduced Good Girl Blush Elixir, a new eau de parfum. Supermodel Karlie Kloss, the original face of ...