Chanel Coco Beach 2023: Embrace Effortless Luxury

Joanna Elizabeth

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Published June 16, 2023

Chanel Coco Beach 2023 Campaign
Vivienne Rohner stars in Chanel Coco Beach 2023 campaign. Photo: Theo Wenner

Chanel takes a leisurely stride forward with the unveiling of Chanel Coco Beach 2023, a fresh collection that invites us to embrace relaxation. This campaign stars model Vivienne Rohner in a series of laid-back images lensed by Theo Wenner.

Chanel Coco Beach 2023 Campaign

Chanel Coco Beach Print Two Piece 2023
Chic summer style: Vivienne Rohner flaunts a logo-printed outfit from Chanel Coco Beach 2023. Photo: Theo Wenner

Effortlessly exuding an air of quiet luxury, the collection features an array of swimsuits, breezy dresses, strappy sandals, hats, and iconic Chanel jewelry, serving as the perfect finishing touch. Shot against the picturesque backdrop of the Hamptons, the color palette chosen for Chanel Coco Beach 2023 includes the timeless hues of white, pink, and black.

Statement jewelry as accessories for Chanel's new Coco Beach collection.
Statement jewelry as accessories for Chanel’s new Coco Beach collection. Photo: Theo Wenner

These designs are from the vision of Virginie Viard, who has been making strides with the Chanel woman’s wardrobe since being named creative director in 2019. It is worth noting that Vivienne Rohner has previously graced the pages of Chanel’s pre-spring collection. And the brand’s pre-fall 2023 line celebrated the artistic side of fashion.

Chanel Coco Beach Pink Bikini 2023
Vivienne Rohner wears a pink bikini style for Chanel Coco Beach 2023 campaign. Photo: Theo Wenner

A logo print adorns several pieces, while a nostalgic nod to the 90s emanates from the swimsuits. Notably, star-adorned prints and tasteful stripe details lend a playful touch to select ensembles. Amidst this striking lineup, a standout piece emerges—a white dress adorned with bold cut-outs, effortlessly marrying elegance with modernity.

Chanel Coco Beach White Dress 2023
A white cut-out dress from Chanel’s latest Coco Beach collection. Photo: Theo Wenner

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