Chloe’s Spring 2016 Campaign Features Plenty of Dreamy Dresses

Joanna Elizabeth

/

Published January 8, 2016

/

Updated March 16, 2017

Chloe releases its spring-summer 2016 campaign
Chloe releases its spring-summer 2016 campaign

Chloe gets some new blood for its spring-summer 2016 campaign. After several seasons with Inez & Vinoodh as her go-to photographers, creative director Clare Waight Keller tapped Theo Wenner to shoot the sun-soaked advertisements. The new season embraces a carefree and bohemian spirit with models Antonina Petkovic, Celine Bouly and Ari Westphal posing on cobblestone streets.

“This campaign is very exciting for me because I really wanted to create a new energy for Chloé this season. Theo is a photographer I have worked with several times before and I really appreciate his youthful eye and spontaneity behind the lens. I also wanted to bring new faces to Chloé as they represent a more adventurous, free-spirited, impulsive side of the Chloé girl,” Keller reveals about the new campaign.

Chloe Spring 2016 Campaign

Model wears ombre rainbow silk dress in Chloe's spring 2016 campaign
Model wears ombre rainbow silk dress in Chloe’s spring 2016 campaign
Theo Wenner captures Chloe's spring 2016 campaign
Theo Wenner captures Chloe’s spring 2016 campaign
A Chloe spring 2016 campaign image featuring the new season sunglasses
A Chloe spring 2016 campaign image featuring the new season sunglasses
Chloe spring-summer 2016 campaign
Chloe spring-summer 2016 campaign

Chloe Spring 2016 Runway

Inspired by island life, the Chloe woman was all about casual beach dressing for the spring 2016 season. Creative director Clare Waight Keller focused on billowing maxi gowns, a rainbow color palette and ruffles for the new season.

Chloe New Arrivals at Barney’s

Chloe Fine Tulle Butterfly Dress
Chloe Fine Tulle Butterfly Dress
Chloe Long Sleeve Mini Dress with Ruffles
Chloe Long Sleeve Mini Dress with Ruffles
Chloe Sleeveless Ruffle Dress
Chloe Sleeveless Ruffle Dress
Chloe Topstitched Cady Shift Dress
Chloe Topstitched Cady Shift Dress

Recent Updates

Louboutin-Beauty-Fetiche-Fragance

Lily Aldridge Smolders in Christian Louboutin Fétiche Ad

Christian Louboutin’s seductive world of scents is on full display in its latest Fétiche eau de parfum campaign. Starring the ...
Alaia-Archetypes-Winter-Spring-2025

Alaïa’s Archetypes Campaign Revisits Timeless Styles

Alaïa kickstarts the winter-spring 2025 season with its mesmerizing Archetypes campaign, an ode to the brand’s iconic silhouettes. The visuals, ...
For-Love-Lemons-Holiday-2024-Lingerie

Devon Lee Carlson Wows in For Love & Lemons’ Holiday Lingerie

For Love & Lemons just dropped its Holiday 2024 lingerie collection, and it’s a winter wonderland of festive fashion. The ...
Donna-Karan-Winter-2024

Donna Karan’s Winter 2024 Campaign Is Dripping in Elegance

Donna Karan kicks off the season in style, unveiling its winter 2024 and pre-spring 2025 collections with a sleek campaign ...
Gucci-Gift-Mountains-2024

Kendall Jenner & Gucci Bring Snowy Style to Gift Season

Gucci takes winter style to new heights with Chapter 2 of its 2024 Gift campaign, “To the Mountains.” Led by ...
Jacquemus-Holiday-2024

Jacquemus’ Holiday 2024 Campaign Goes on a Glam Retreat

Jacquemus is serving up a luxurious escape with its “Winter Retreat” Holiday 2024 campaign. Buzzy model Alex Consani brings the ...