Scandinavian brand Lindex has tapped Liya Kebede, Toni Garrn and Christy Turlington as three super role models for a new campaign. The three are highlighted not only for their good looks but also because they do social work with specific philanthropic organizations—Every Mother Counts (Christy), Liya Kebede Foundation and Plan International-Because I am a Girl (Toni). The shirts will be sold at Lindex stores starting on March 18th with all profits going to each of the women’s organizations.
