Dior’s fall-winter 2024 campaign revisits the vibrant essence of the 60s with a modern twist orchestrated by creative director Maria Grazia Chiuri. Artfully captured by photographer Sarah Jones, the images unfold within the opulent settings of grand interiors, presenting a perfect backdrop for the pieces showcased.
Dior Fall/Winter 2024 Campaign
The collection is an homage to the inaugural Miss Dior ready-to-wear lineup, originally crafted by Marc Bohan and Philippe Guibourgé. Chiuri’s modern interpretation is nothing short of a celebration, blending iconic French sophistication with audacious retro vibes styled by Elin Svahn.
Models Ying Ouyang, Elodie Guipaud, Matilde de Nard, and Nayonikaa Shetty pose in the elegant portraits. Key elements of the collection include bold leopard prints and the reintroduction of the Miss Dior logo in a dynamic graffiti style, splashed across sleek trench coats and chic accessories.
Denim pieces and flowing evening gowns offer a varied narrative, catering to casual elegance and high glamour. The accessory line is equally impressive, featuring felt hats and standout bags such as the Lady Dior and Dior Groove, detailed with graphic cannage lines that echo the house’s legacy of meticulous craftsmanship.
This campaign follows the recent launch of Dior’s Rose des Vents jewelry, adding another layer of luxury to the season.
