Dior unveils its first campaign under Maria Grazia Chiuri’s creative direction. For the spring-summer 2017 season, the Italian designer focused on the collection’s theme of femininity. Twin models Ruth and May Bell appear in the studio portraits captured by Brigitte Lacombe.
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“I really wanted to have a woman photographer,” told WWD about the ads. “I’m really interested in different interpretations of femininity, and [Lacombe] really captures the expression of different attitudes.” Shot in black and white, the sisters pose in a mix of tulle gowns, casual t-shirts and choker necklaces. Karl Temper styled the shoot with makeup by Dior Makeup creative and image director Peter Philips.