Erin Wasson poses for Spell’s Bohème 2024 campaign. Photo: Jamie Green
In a charming setting near the South of France, Erin Wasson leads the campaign for Spell’s latest Bohème collection. The designs are inspired by the vintage allure of Paris’ renowned Les Puces de Saint-Ouen flea market.
Spell Bohème 2024 Campaign
Erin Wasson poses in a voluminous white blouse and tiger print pants for the Spell Bohème campaign. Photo: Jamie Green
The collection elegantly captures the essence of vintage bridal lace and ethereal nightgowns, artfully incorporating a bohemian twist that pays homage to a spirit of creativity and liberation. This season’s palette blends dusty pinks with honeyed ambers and soft purples, evoking a sense of nostalgic romance.
Wearing a printed blouse and shorts, Erin Wasson poses in Spell’s recent collection. Photo: Jamie Green
Photographed by Jamie Green, Erin Wasson looks rockstar chic, perfectly aligning with the campaign’s aesthetic. Stylist Ashleigh Bakos enhances the luxurious yet cool vibe by pairing the glamorous outfits with leather boots, hand-beaded necklaces, and striking platform heels.
Erin Wasson reclines elegantly on a chaise in a printed dress for the Spell Boheme campaign. Photo: Jamie Green
This new collection serves as a follow-up to the Bohemian Royale campaign, continuing to explore rich, artistic themes and intricate design elements.
Erin Wasson stands poised in a textured knit dress and suede vest for Spell’s latest collection. Photo: Jamie GreenErin Wasson stands confidently in mustard pants and a knit blouse in the South of France for Spell. Photo: Jamie GreenErin Wasson wanders an alley in a flowing, patterned maxi dress for Spell. Photo: Jamie GreenErin Wasson reads intently in a vintage-patterned dress for the Spell Bohème campaign. Photo: Jamie GreenModel Erin Wasson showcases a detailed, embroidered coat from Spell. Photo: Jamie GreenModel Erin Wasson radiates in a vibrant patterned mini dress with voluminous sleeves for the Spell. Photo: Jamie GreenModel Erin Wasson poses effortlessly in a sweatshirt and layered maxi skirt for Spell’s recent campaign. Photo: Jamie Green
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