Fendi gets dreamy with its spring 2025 campaign, focusing on vintage-inspired styles. Shot by Steven Meisel, the images feature models Mona Tougaard, Lina Zhang, and Karolina Spakowski, posing against a delicate pink backdrop.
Fendi Spring/Summer 2025 Campaign
The setting evokes a romantic atmosphere, perfectly complementing the art deco-influenced designs. 1925, the year of the brand’s founding, inspired the collection.
Flowing sheer fabrics, beaded embellishments, and structured handbags balance past and present. Stylist Carlyne Cerf De Dudzeele curates looks that pair embroidered dresses with statement accessories, from sculptural earrings to adorned heels.
The campaign also spotlights the evolution of Fendi’s iconic bags. The Mamma Baguette and Peekaboo are reimagined with rich textures, delicate floral appliqués, and playful fringe details. Soft greens, blush pinks, and timeless black tones bring a sense of calmness to the season.
