Ferragamo transports its spring-summer 2025 campaign to the breathtaking Villa Mangiacane in Tuscany. History meets modernity in an effortless fusion. Shot by acclaimed photographer Juergen Teller, the campaign features models Liu Wen, Claudia Campana, and Naoki Sumiya.
Ferragamo Spring/Summer 2025 Campaign
They pose against the villa’s Renaissance frescoes and serene backdrops. The designs reflect Ferragamo’s signature elegance with a contemporary edge. Highlights include sculptural sandals, ballet shoes with silk ribbons that wrap around the calf, and sleek patent red kitten heels inspired by the brand’s archives.
Accessories take center stage with the intricately interlaced Gancini coat and the soft nappa Gancini-pierced bag. A frayed cotton version of the Hug bag adds a touch of relaxed sophistication.
Styled by Lotta Volkova, the campaign focuses on light layering and standout accessories. “It’s about showing the elegant classicism of the brand, but making it a little more perverse, a little more playful.” shares creative director Maximilian Davis.
