Freja Beha Erichsen for Hugo by Hugo Boss Spring 2012 Campaign by Alexei Hay

Joanna Elizabeth

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Published January 16, 2012

Slick FrejaFreja Beha Erichsen nabs the spring 2012 campaign from Hugo by Hugo Boss, lensed by Alexei Hay. Freja joins Sean O’Pry in the black and white images where she sports minimal silhouettes and razor-sharp stripes. Slicked back hair and understated makeup bring a contemporary finish to the pared down portraits.









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