Gap Levels Up with Debut GapStudio Collection

Joanna Elizabeth

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Published April 1, 2025

Gap GapStudio 2025 Campaign
Gap debuts GapStudio Collection 1 campaign. Photo: Mario Sorrenti / Gap

Gap is stepping up its style with the debut of GapStudio Collection 01. The line drops globally on April 3. Photographed by Mario Sorrenti and styled by Alastair McKimm, the campaign stars Imaan Hammam, Anok Yai, and Alex Consani in elevated looks designed by Zac Posen.

GapStudio Collection 1 Campaign

Think sharp denim tailoring, bold proportions, and fresh silhouettes that mix classic and contemporary. Standout pieces include a belted denim trench coat, a double-breasted blazer with matching sailor pants, and a sculpted white corset tank.

Sleek black dresses and faux leather outerwear round out pieces for everyday fashion. There’s also a playful mix of navy polka dots and neutral staples like khaki trenches. With prices ranging from $78 to $248, GapStudio delivers craftsmanship amongst its laid-back roots.

The collection explores new textures and shapes, offering clean lines and a strong structure. From crisp whites to signature “pop-orange” accents, the color story reflects the brand’s San Francisco origins.

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