After a preview last month, Italian label Max Mara has released its full fall 2015 campaign featuring model of the moment, Gigi Hadid. Titled, “Intelligent and Sexy”, the advertisements are described as exuding the allure of Marilyn Monroe with images as “soft and confident as the collection”. Gigi poses for Anthony Maule in the studio lensed images where lighting and filming equipment is purposefully showing.
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