Gigi Hadid Turns Photographer for Versus Versace’s Spring 2017 Campaign

Joanna Elizabeth

/

Published March 9, 2017

Adwoa Aboah stars in Versus Versace's spring-summer 2017 campaign
Adwoa Aboah stars in Versus Versace’s spring-summer 2017 campaign

Gigi Hadid can now add photographer to her every growing list of hyphenates like model, designer and social media star. The American beauty captures Versus Versaceā€™s spring-summer 2017 campaign. Her boyfriend, singer Zayn Malik and British model Adwoa Aboah appear in the images. The photographs were captured with iPhones and digital cameras, adding to a sense of intimacy. The campaign spotlights leather jackets, light wash denim and distressed sweaters. Patti Wilson worked as a stylist with hair by Justine Marjan and makeup by Brigitte Reiss-Andersen.

Related: Gigi Hadid Enchants for Vogue Arabia’s Debut Issue

ā€œThe Versus campaign captures everything that is special about Zayn, Gigi and Adwoa. They are young people who define the mood of their generation with their honesty, energy and their love,ā€ Donatella Versace said in an official statement.

Versus Versace Spring/Summer 2017 Campaign

Gigi Hadid photographs Versus Versace's spring-summer 2017 advertising campaign
Gigi Hadid photographs Versus Versace’s spring-summer 2017 advertising campaign
Adwoa Aboah poses in Versus Versace's spring-summer 2017 campaign
Adwoa Aboah poses in Versus Versace’s spring-summer 2017 campaign
Gigi Hadid photographs Zayn Malik for Versus Versace's spring-summer 2017 campaign
Gigi Hadid photographs Zayn Malik for Versus Versace’s spring-summer 2017 campaign
An image from Versus Versace's spring-summer 2017 campaign starring Zayn Malik
An image from Versus Versace’s spring-summer 2017 campaign starring Zayn Malik

Recent Updates

Olivia-Rodrigo-Lancome-LAbsolu-Rouge

Olivia Rodrigo & LancƓme Deliver the Ultimate Matte Lip

Olivia Rodrigo, the chart-topping pop star, takes center stage in LancĆ“meā€™s latest ad for its Lā€™Absolu Rouge Drama Matte lipstick ...
Dior-Lip-Addict-Glow-2025-Ad

Jisoo, Anya Taylor-Joy & Willow Shine in New Dior Addict Ad

Dior is shining bright with its latest Dior Addict Lip Glow campaign. It stars three global icons: K-pop sensation Jisoo, ...
Perfect-Moment-Winter-2024

Perfect Moment Winter 2024: The Skiwear of Your Dreams

Perfect Momentā€™s winter 2024 collection spotlights high-performance skiwear and fashion-forward style. The campaign features vibrant imagery full of snow. It ...
Gwyneth-Paltrow-Saint-Laurent-Spring-2025

Gwyneth Paltrow Headlines Saint Laurent Spring 2025 Ad

Gwyneth Paltrow brings understated elegance as the new face of Saint Laurent's spring 2025 campaign. Shot by renowned photographer David ...
Balmain-Hair-1974-Campaign2

Balmain Hair Brings Back Vintage Glam Styles

Balmain Hair's new campaign is a striking homage to the brandā€™s 50-year legacy. Called 1974, the images star Eniko Mihalik ...
Carolina-Herrera-Good-Girl-Blush-Elixir

Karlie Kloss Stuns in Carolina Herrera’s Blush Elixir Ad

Carolina Herrera has introduced Good Girl Blush Elixir, a new eau de parfum. Supermodel Karlie Kloss, the original face of ...