Gucci Gets ‘Star Trek’ Chic for Fall 2017 Campaign

Joanna Elizabeth

/

Published July 25, 2017

Gucci unveils fall-winter 2017 campaign
Gucci unveils fall-winter 2017 campaign

After last season’s ‘Soul Scene’ campaign, Gucci creative director Alessandro Michele looks to sci-fi with the brand’s fall-winter 2017 campaign. Featuring gadgets from ‘Star Trek’ and 50’s B-movie references, welcome to ‘Gucci and Beyond’. The advertisements were captured by photographer Glen Luchford with art direction by Christopher Simmonds. Aliens, dinosaurs, cows and more make an appearance in the fantastical shots. As always, Michele’s eclectic and romantic designs shine in the new campaign.

Related: Gucci Unveils Summer 2017 Timepieces & Jewelry Campaign

Gucci Fall/Winter 2017 Campaign

Glen Luchford photographs Gucci’s fall-winter 2017 campaign
An UFO lands in Gucci's fall-winter 2017 campaign
An UFO lands in Gucci’s fall-winter 2017 campaign
Gucci takes inspiration from Star Trek with its fall-winter 2017 campaign
Gucci takes inspiration from Star Trek with its fall-winter 2017 campaign
Gucci beams up its fall-winter 2017 shoes
Gucci beams up its fall-winter 2017 shoes
Models take their stations in Gucci's fall-winter 2017 campaign
Models take their stations in Gucci’s fall-winter 2017 campaign
Models transport in Gucci's fall-winter 2017 campaign
Models transport in Gucci’s fall-winter 2017 campaign

An image from Gucci's fall-winter 2017 campaign
An image from Gucci’s fall-winter 2017 campaign

An image from Gucci's fall-winter 2017 campaign
An image from Gucci’s fall-winter 2017 campaign
Gucci explores new frontiers in its fall-winter 2017 campaign
Gucci explores new frontiers in its fall-winter 2017 campaign
An image from Gucci's fall-winter 2017 campaign
An image from Gucci’s fall-winter 2017 campaign
Models get ready for adventure in Gucci's fall-winter 2017 campaign
Models get ready for adventure in Gucci’s fall-winter 2017 campaign
Extraterrestrial chic takes the spotlight in Gucci's fall 2017 advertising campaign
Extraterrestrial chic takes the spotlight in Gucci’s fall 2017 advertising campaign

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