Miley Cyrus Blooms in Gucci’s New Flora Perfume Ad

Joanna Elizabeth

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Published June 30, 2024

Miley Cyrus Gucci Flora Gorgeous Orchid Ad
Miley Cyrus poses for Gucci Flora Gorgeous Orchid eau de parfum ad campaign. Photo: Tyler Mitchell

Singer Miley Cyrus is the face of Gucci’s newest fragrance, Flora Gorgeous Orchid Eau de Parfum. The campaign, masterminded by Sabato De Sarno and captured by Tyler Mitchell, unfolds against the iconic backdrop of the Hollywood sign.

The advertisement presents a surreal fusion of reality and fantasy, starring Miley Cyrus in a dreamlike setting with vibrant blooms. Previously, the star fronted the brand’s Gorgeous Jasmine ad.

Miley Cyrus for Gucci Floral Gorgeous Orchid Eau de Parfum Ad

Posing at the Hollywood Sign, Miley Cyrus fronts Gucci's new Flora Gorgeous Orchid eau de parfum ad.
Posing at the Hollywood Sign, Miley Cyrus fronts Gucci’s new Flora Gorgeous Orchid eau de parfum ad. Photo: Tyler Mitchell

The Grammy-winning artist poses in a grey top and leather shorts while lounging against a backdrop of flowers. The commercial features her hit playing in the background as she struts through a garden and dives into a pool only to appear with the iconic sign.

A look at the Gucci Flora Gorgeous Orchid eau de parfum bottle.
A look at the Gucci Flora Gorgeous Orchid eau de parfum bottle. Photo: Gucci Beauty

Gucci Flora Gorgeous Orchid is a gourmand floral scent that blends contrasts and harmonies. It opens with the sweet and creamy vanilla duo, followed by the floral vanilla orchid, and finishes with the refreshing ozonic accord.

Gucci Flora Perfumes
The Gucci Flora Perfumes – Gorgeous Magnolia, Gorgeous Gardenia, Gorgeous Orchid and Gorgeous Jasmine. Photo: Gucci Beauty

This innovative combination of vanilla and ozonic accord creates a captivating, sensual, and refreshing aroma that inspires wearers to embrace their unique qualities. The gourmand quality shines through with the vanilla and is balanced with marine notes.

The beautifully designed fragrance bottle, adorned with floral patterns against a yellow background, makes a welcome addition to the other Flora perfumes.

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