Hailey Baldwin Poses for adidas x IVY PARK ‘Icy Park’ Campaign

Joanna Elizabeth

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Published February 8, 2021

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Updated January 27, 2023

Hailey Baldwin stars in adidas x IVY Park Icy Park campaign.
Hailey Baldwin stars in adidas x IVY Park Icy Park campaign.

Ivy Park drops its highly anticipated third collaboration with adidas Originals titled: Icy Park. Designer Beyonce taps model Hailey Baldwin, singer Kaash Paige, rapper Gucci Mane, and more for a new campaign. This on-trend collection mixes après-ski style with streetwear-inspired silhouettes for a bold activewear lineup. In one shot, Hailey rocks a hot pink look featuring a cropped top and biker shorts with a matching beanie. Another image shows the blonde clad in blue. Posing against a blue sky backdrop, she wears a sports bra with form-fitting leggings featuring sheer sides.

Related: Beyonce Strikes a Pose in IVY Park x adidas Drop 2

The Icy Park collection includes apparel, footwear, and accessories. Look out for adidas x IVY PARK’s third drop starting February 19th online and February 20th in stores. “Infused with rich textures and reflective details, the footwear offering reimagines mountain-ready style through the lens of Beyoncé’s distinct aesthetic perspective,” the press release states.

adidas x IVY Park Icy Park Campaign

Kaash Paige fronts adidas x IVY PARK Icy Park campaign.
Kaash Paige fronts adidas x IVY PARK Icy Park campaign.
Hailey Baldwin poses in blue for adidas x IVY Park Icy Park campaign.
Hailey Baldwin poses in blue for adidas x IVY Park Icy Park campaign.
Gucci Mane appears in adidas x IVY PARK Icy Park campaign.
Gucci Mane appears in adidas x IVY PARK Icy Park campaign.

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2 thoughts on “Hailey Baldwin Poses for adidas x IVY PARK ‘Icy Park’ Campaign”

  1. Once again my girl Queen Bey has rose to the occasion. Loving her Ivy Park collection. Saving up to get me cute number. Ad for Mrs. Hailey Baldwin Beiber. Fabolous! You are doing it and doing it well.

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