Gigi Hadid is making flip-flops a fashion statement as the new global ambassador for Havaianas. She embraces effortless style in the brand’s summer 2025 campaign. Photographed by Alana O’Herlihy, Hadid stuns against a Brazilian beach backdrop, lounging on surfboards and posing in vibrant beachwear.
Havaianas Summer 2025 Campaign
From the Brazil Logo flip-flops to the Slim Point styles, she showcases the easygoing appeal of the classic footwear. “To be the Havaianas global ambassador is surreal, and a bit nostalgic,” shares Hadid.
“Growing up at the beach, I can’t remember a time when I wasn’t wearing this summer staple. I’m very excited to be working with this team and I love that Havaianas is making a comeback. I’ll make flip-flops work from Paris to New York to the beach.”
Havaianas is reclaiming its spot as a summer essential, and Hadid’s involvement signals a stylish resurgence. Her campaign looks, featuring swimsuits, printed shorts, and tied tops, reflect the brand’s carefree energy.
