Autumn is just around the corner, and H&M prepares for the season change with a new style guide. Titled ‘Easy Opulence’, the fashion shoot focuses on effortlessly chic looks for every day wear. Model Frederikke Sofie stars in the lookbook which features ruffled shirts, relaxed-fit jumpsuits and pleated dresses. Paired with loafers and statement earrings, these ensembles balance comfort and style.
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