Hitting the slopes never looked so stylish. H&M Move’s 2024 ski collection is remixing piste fashion with a balance of style, performance, and innovation. This year, the brand introduced RECCO reflector technology, a life-saving feature that enhances mountain safety by helping rescue teams locate wearers.
The range, paired with their signature StormMove™ and ThermoMove™ fabrics, keeps you warm, dry, and comfortable on the coldest days. The designs celebrate H&M’s Scandinavian heritage, featuring minimalist aesthetics and a refined color palette of whites, beiges, and browns.
New faux leather-inspired pieces add an edgy aesthetic, proving that practical ski gear doesn’t have to sacrifice style. The designs include breathable 100% Merino base layers or fitted ski trousers and sleek shell jackets. The collection offers options like non-quilted puffer jackets, versatile one-pieces, and tailored snow pants.
Designed in collaboration with outdoor experts at Grand Studio, this activewear line ensures functionality for every level of skier or snowboarder.