H&M Move’s Ski Collection Brings Scandi-Chic to the Slopes

Joanna Elizabeth

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Published December 30, 2024

H&M Move Ski 2024 Collection
H&M Move debuts its 2024 Ski collection. Photo: H&M

Hitting the slopes never looked so stylish. H&M Move’s 2024 ski collection is remixing piste fashion with a balance of style, performance, and innovation. This year, the brand introduced RECCO reflector technology, a life-saving feature that enhances mountain safety by helping rescue teams locate wearers.

The range, paired with their signature StormMove™ and ThermoMove™ fabrics, keeps you warm, dry, and comfortable on the coldest days. The designs celebrate H&M’s Scandinavian heritage, featuring minimalist aesthetics and a refined color palette of whites, beiges, and browns.

New faux leather-inspired pieces add an edgy aesthetic, proving that practical ski gear doesn’t have to sacrifice style. The designs include breathable 100% Merino base layers or fitted ski trousers and sleek shell jackets. The collection offers options like non-quilted puffer jackets, versatile one-pieces, and tailored snow pants.

Designed in collaboration with outdoor experts at Grand Studio, this activewear line ensures functionality for every level of skier or snowboarder.

H&M Move Ski 2024 Collection

Scandinavian minimalism inspires the H&M Move Ski 2024 line.
Scandinavian minimalism inspires the H&M Move Ski 2024 line. Photo: H&M
Ski Goggles H&M Move Collection
H&M Move Ski 2024 collection. Photo: H&M
H&M Move Snow 2024 Collection
H&M Move Ski 2024 collection. Photo: H&M

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