Hunter Schafer takes the spotlight as the face of Prada’s Galleria handbag campaign. The ‘Euphoria’ actress poses alongside one of the Italian label’s most iconic accessories. French-Canadian film director Xavier Dolan envisions the heroine as a young girl in her room for the short film.
She then imagines herself leaping from the bedroom to a fashion shoot set in fanciful visions. Inspired by medicine-style bags, the Galleria bag was first introduced in 2007 with re-designs through the years.
Ferdinando Verderi works on creative direction for the shoot with Hunter’s fringed hairstyle by Shay Ashual and Holly Sillius on makeup.
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“A constant presence, Schafer’s fantasy is the Prada Galleria, a talisman of fashion, reimagined in different contexts, differing locales and visions, jolting between imaginary scenes and scenarios, between multiple micro-narratives,” Prada states.