Chloe Sevigny brings an effortless edge to Jimmy Choo’s spring 2025 campaign, stepping into the world of Hyper Glamour. The Academy Award-nominated actress, known for her daring style, evokes early 2000s glamour in a series of visuals photographed by Ezra Petronio.
Jimmy Choo Spring 2025 Campaign
The campaign highlights statement accessories, including the STAZ heels, adorned with oversized sculptural bows. There is also the ISA mule, decorated with shimmering paillettes. Sevigny showcases the IXIA drop heel pump, a signature Jimmy Choo silhouette she’s previously worn on the red carpet.
Styled by Jane How, the actress pairs these standout shoes with modern wardrobe staples like trench coats, pencil skirts, and crisp button-downs, creating a contrast between minimalism and high-octane styles.
Shot in a pared-back setting, the campaign keeps the focus on Chloe’s raw energy and the bold accessories, playing with color-blocked themes that reflect the collection’s playful spirit.
“To me, Jimmy Choo is constantly playing with the idea of glamour, presenting it in a fresh and modern way, exploring the emotion of the product, how it makes you feel as much as how it makes you look.”
